There are 5 steps to follow to create a killer digital marketing strategy for real estate. Each step requires a system or tools. This is the base of the strategy we use at Agent Access to procure ‘Come List Me’ & ‘Come Help Me Buy’ clients.
Yep, we’re letting you peek inside the strategy behind our marketing plans.
5 Step Strategy
- Create a website & social profiles with valuable real estate & community content.
- Create a visual asset library
- Visuals related to the community
- Visuals related the buyer/seller journey.
- Visuals of current listings/just sold/under contract
- Build an audience.
- Add names to a CRM Database Daily.
- Generate traffic to a website.
- Generate traffic, likes & followers to social media profiles
- Create lead generation opt ins/landing pages on your website.
- Buyer Opt Ins
- Seller Opt Ins
- Newsletter Opt Ins
- Communicate to the audience.
- Email/Call CRM contacts regularly
- Retarget traffic that visit a website with Facebook & Google Ads
- Post to social media profiles
- Retarget traffic to your Facebook/Instagram pages with Facebook/Instagram Ads
- Direct people to your community content & opt ins for hot lead generation